From Prada: “Filmmaker Xavier Dolan directs his personal vision the Prada Galleria's identity in a cinematic short that draws inspiration from a ceaseless fascination with the iconography of the fashion industry.

Hunter Schafer is our heroine - a romantic, a young girl imagining her place within her different fantasies. We leap from her bedroom, to imaginings of a fashion shoot, universal reflections of fashion as imagined in the popular consciousness, an escape from her reality.

A constant presence, Schafer’s fantasy is the Prada Galleria, a talisman of fashion, reimagined in different contexts, differing locales and visions, jolting between imaginary scenes and scenarios, between multiple micro-narratives.”

Creative Direction: Ferdinando Verderi

Photographer & Director: Xavier Dolan

Executive Producer: Stephen Holtzhauser for Partner Films

See the full campaign here.